Lexus owners are re-upping with the brand at a greater rate than any other luxury car buyers, according to J.D. Power and Associates, who say that the Japanese automaker is outstripping its closest German competition by four percentage points.

During the first quarter of 2008, 48 percent of Lexus owners traded in for another Lexus, beating the excellent 44 percent return rate for BMW buyers. Mercedes-Benz was no slouch in retaining its customers either, holding onto 41.2 percent of buyers. At the other end of the list, Saab managed to lure back only 8.8 percent of its buyers in the first three months of 2008.

Check out the full list automakers in the luxury brand owner loyalty data below.
 
+ J.D. Power

Luxury Brand Owner Loyalty

Luxury Nameplate     3 Months 2008
Loyalty*             (June 1-Aug. 24)
Lexus                         48.0%
BMW                           44.0%
Mercedes-Benz             41.2%
Cadillac                       37.3%
Porsche                       36.9%
Acura                          29.3%
Lincoln                        28.2%
Audi                           22.7%
Infiniti                        20.7%
Volvo                         20.0%
HUMMER                     16.8%
Land Rover                  15.6%
Jaguar                        14.2%
Saab                           8.8%
*Loyalty is defined as follows: among the owners of that brand who traded their vehicle during the designated time period, the percent who traded for another product from the same brand
Source: Power Information Network (PIN data (June 1-Aug. 24, 2008) from J.D. Power and Associates