North American Mazda2 To Debut At L.A. Show

Mazda has announced that the North American spec Mazda2 (known in Japan as the Demio) will debut at the Los Angeles Auto Show next month. The subcompact hatchback has been successful  in other parts of the world, and will begin to be offered in the U.S. and Canada late next year.

Does this, as well as the arrival of the Ford Fiesta, spell a new trend in the future U.S. auto market?

See the Japanese version in the gallery above, or scroll down for the press release from Mazda.


North American Mazda2 to Debut at 2009 Los Angeles Auto Show
HIROSHIMA, Japan—Mazda Motor Corporation will showcase the Mazda2 (known as Mazda Demio in Japan) at the 2009 Los Angeles Auto Show. The globally-acclaimed Mazda2 brings a level of style and driving dynamics to the North American subcompact segment that no other competitor can offer. The vehicle will be sold in the U.S. and Canada beginning in late 2010. The LA Auto Show press days are December 2-3; public days run from December 4 through 13.

 
“Bringing Mazda2 to North America completes the bookends in our lineup,” said Jim O’Sullivan, president and CEO, Mazda North American Operations. “With the seven-passenger crossover CX-9 at one end and the subcompact Mazda2 at the other, Mazda’s lineup now spans the most significant product segments in the industry, and is the strongest, best-designed, best-built we have ever offered. Mazda2 will be true to everything that makes our cars stand apart from the competition: it will be stylish, fun-to-drive and a heck of a value. In short, it will be the definition of Zoom-Zoom.”
 

Mazda2 has been a sales and media success in markets around the world, winning 48 awards and being recognized as Car of the Year in more than 20 countries. Additionally, Mazda2 was named “2008 World Car of the Year,” besting all other new cars around the world.
 
Mazda’s press conference is scheduled to take place from 11:05 to 11:30 (local time) on Wednesday, December 2, 2009.
 

Main Exhibits
Scheduled for sale    Mazda2 North American specification (North American premiere)
Models currently on sale    Mazda3, Mazdaspeed3, Mazda5, Mazda6, Mazda MX-5, Mazda RX-8,
Mazda CX-7, Mazda CX-9

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